{"title":"Smartwool","description":"\u003cp data-start=\"18\" data-end=\"574\"\u003eSmartwool is an outdoor performance brand founded in 1994 and built around one core idea: high-quality Merino wool makes life outside better. Known for their premium socks, technical base layers, and cold-weather apparel, Smartwool combines natural materials with innovative construction to deliver warmth, moisture management, and long-lasting comfort. Designed for hikers, runners, travelers, and everyday adventurers, Smartwool has become a trusted name in performance wear that feels good, regulates temperature, and stands up to real-world conditions.\u003c\/p\u003e\n\u003chr data-start=\"576\" data-end=\"579\"\u003e\n\u003ch2 data-start=\"581\" data-end=\"620\"\u003e\u003cstrong data-start=\"584\" data-end=\"620\"\u003eWhat Defines the Smartwool Brand\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"622\" data-end=\"818\"\u003e\u003cstrong data-start=\"622\" data-end=\"648\"\u003eMerino Wool Expertise:\u003c\/strong\u003e\u003cbr data-start=\"648\" data-end=\"651\"\u003eSmartwool specializes in ethically sourced Merino wool — naturally soft, breathable, moisture-wicking, and odor-resistant — making it ideal for high-output activities.\u003c\/p\u003e\n\u003cp data-start=\"820\" data-end=\"1009\"\u003e\u003cstrong data-start=\"820\" data-end=\"859\"\u003eTemperature-Regulating Performance:\u003c\/strong\u003e\u003cbr data-start=\"859\" data-end=\"862\"\u003eTheir apparel keeps you warm when it’s cold, cool when it’s hot, and comfortable across changing conditions, reducing the need for multiple layers.\u003c\/p\u003e\n\u003cp data-start=\"1011\" data-end=\"1185\"\u003e\u003cstrong data-start=\"1011\" data-end=\"1035\"\u003eBest-in-Class Socks:\u003c\/strong\u003e\u003cbr data-start=\"1035\" data-end=\"1038\"\u003eSmartwool socks are legendary in outdoor communities — durable, cushioned where needed, and engineered for hiking, running, skiing, and daily wear.\u003c\/p\u003e\n\u003cp data-start=\"1187\" data-end=\"1352\"\u003e\u003cstrong data-start=\"1187\" data-end=\"1218\"\u003eSustainable Material Focus:\u003c\/strong\u003e\u003cbr data-start=\"1218\" data-end=\"1221\"\u003eThe brand prioritizes responsible wool sourcing, reduced environmental impact, and long-lasting garments that resist wear and tear.\u003c\/p\u003e\n\u003cp data-start=\"1354\" data-end=\"1530\"\u003e\u003cstrong data-start=\"1354\" data-end=\"1381\"\u003eTechnical Construction:\u003c\/strong\u003e\u003cbr data-start=\"1381\" data-end=\"1384\"\u003eSeamless knitting, strategic cushioning, reinforced zones, and body-mapped paneling create high-performance gear built for movement and endurance.\u003c\/p\u003e\n\u003cp data-start=\"1532\" data-end=\"1692\"\u003e\u003cstrong data-start=\"1532\" data-end=\"1560\"\u003eVersatile Apparel Range:\u003c\/strong\u003e\u003cbr data-start=\"1560\" data-end=\"1563\"\u003eFrom base layers and mid-layers to everyday lifestyle pieces, Smartwool blends comfort and performance for on- and off-trail use.\u003c\/p\u003e\n\u003chr data-start=\"1694\" data-end=\"1697\"\u003e\n\u003ch2 data-start=\"1699\" data-end=\"1733\"\u003e\u003cstrong data-start=\"1702\" data-end=\"1733\"\u003eWhy We Choose Smartwool\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp data-start=\"1735\" data-end=\"2289\" data-is-last-node=\"\" data-is-only-node=\"\"\u003ePeople choose Smartwool for its unmatched comfort, reliability, and natural performance. Whether trekking long distances, training outdoors, skiing in winter conditions, or just staying warm day-to-day, Smartwool offers gear that truly works across environments. Loved by outdoor athletes, travelers, and comfort-seekers alike, the brand delivers durable products that feel good, perform exceptionally, and support a more sustainable approach to apparel. For anyone who wants dependable, year-round comfort powered by nature, Smartwool is a go-to choice.\u003c\/p\u003e","products":[{"product_id":"everyday-athletic-socks-black","title":"Everyday Athletic Socks - Black","description":"\u003cp data-start=\"148\" data-end=\"335\"\u003e\u003cstrong data-start=\"148\" data-end=\"158\"\u003eScene:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"148\" data-end=\"335\"\u003eUnder harsh gym lights, the Smartwool Everyday Athletic Crew Socks in black peek out from under vintage Adidas Sambas. The guy wearing them? He just benched a milk crate full of Proust.\u003c\/p\u003e\n\u003cp data-start=\"342\" data-end=\"801\"\u003e\u003cstrong data-start=\"342\" data-end=\"384\"\u003eSmartwool Everyday Athletic Crew Socks - Black\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"342\" data-end=\"801\"\u003eA sock for the folks who wear running shoes to the farmer's market but still sprint across the street for croissants. These Everyday Athletic Crew Socks in black strike a strange and wonderful balance between sport utility and daily charm. Engineered with all the technical bits, targeted cushioning, arch support, and Smartwool’s signature Merino wool blend, but slyly disguised as your average “yes, I work out” crew socks.\u003c\/p\u003e\n\u003cp data-start=\"803\" data-end=\"943\"\u003eMade for unpredictable Tuesdays and impromptu bike rides, these socks don’t scream “athlete,” but they do whisper, “I walked here. Proudly.”\u003c\/p\u003e\n\u003cp data-start=\"950\" data-end=\"991\"\u003e\u003cstrong data-start=\"950\" data-end=\"991\"\u003eProduct Highlights \u0026amp; Technical Notes:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"993\" data-end=\"1533\"\u003e\n\u003cli data-start=\"993\" data-end=\"1076\"\u003e\n\u003cp data-start=\"995\" data-end=\"1076\"\u003e\u003cstrong data-start=\"995\" data-end=\"1014\"\u003eFabric Content:\u003c\/strong\u003e 53% Merino Wool, 13% Nylon, 30% Recycled Nylon, 4% Elastane\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1077\" data-end=\"1194\"\u003e\n\u003cp data-start=\"1079\" data-end=\"1194\"\u003e\u003cstrong data-start=\"1079\" data-end=\"1103\"\u003eTargeted Cushioning:\u003c\/strong\u003e Extra padding only where you need it—underfoot—so you’re not carrying unnecessary fluff.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1195\" data-end=\"1303\"\u003e\n\u003cp data-start=\"1197\" data-end=\"1303\"\u003e\u003cstrong data-start=\"1197\" data-end=\"1217\"\u003ePerformance Fit:\u003c\/strong\u003e Snug through the arch and heel to reduce slippage (no mid-walk sock scrunch, ever).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1304\" data-end=\"1405\"\u003e\n\u003cp data-start=\"1306\" data-end=\"1405\"\u003e\u003cstrong data-start=\"1306\" data-end=\"1329\"\u003eMesh Venting Zones:\u003c\/strong\u003e Strategically placed to keep air moving, even when the rest of you isn’t.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1406\" data-end=\"1482\"\u003e\n\u003cp data-start=\"1408\" data-end=\"1482\"\u003e\u003cstrong data-start=\"1408\" data-end=\"1428\"\u003eMade in the USA:\u003c\/strong\u003e With imported yarns. Good socks, better conscience.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1483\" data-end=\"1503\"\u003e\n\u003cp data-start=\"1485\" data-end=\"1503\"\u003e\u003cstrong data-start=\"1485\" data-end=\"1496\"\u003eHeight:\u003c\/strong\u003e Crew\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1504\" data-end=\"1533\"\u003e\n\u003cp data-start=\"1506\" data-end=\"1533\"\u003e\u003cstrong data-start=\"1506\" data-end=\"1517\"\u003eWeight:\u003c\/strong\u003e Light Cushion\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Smartwool","offers":[{"title":"Default Title","offer_id":46677760803065,"sku":null,"price":30.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0057\/1500\/1433\/files\/SW002682001-HERO.jpg?v=1753458767"},{"product_id":"everyday-athletic-socks-white","title":"Everyday Athletic Socks - White","description":"\u003cp data-start=\"95\" data-end=\"309\"\u003e\u003cstrong data-start=\"95\" data-end=\"105\"\u003eScene:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"95\" data-end=\"309\"\u003eA quiet suburban basketball court at dusk. A solitary figure laces up his low-tops. The white Smartwool Everyday Athletic Crew Socks glow faintly, like they’re about to give a TED Talk on arch support.\u003c\/p\u003e\n\u003cp data-start=\"316\" data-end=\"713\"\u003e\u003cstrong data-start=\"316\" data-end=\"366\"\u003eSmartwool Everyday Athletic Crew Socks – White\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-start=\"316\" data-end=\"713\"\u003eNot your gym teacher’s crew sock. These are for the type of person who owns more white socks than white lies. Built with Smartwool’s precise blend of merino performance and understated design, the Everyday Athletic Crew in white delivers breathable support and all-day comfort, whether you're chasing a deadline, a toddler, or a half-court shot.\u003c\/p\u003e\n\u003cp data-start=\"715\" data-end=\"833\"\u003eThis is the sock that knows the difference between clean white and clinical white. And chooses personality every time.\u003c\/p\u003e\n\u003cp data-start=\"840\" data-end=\"881\"\u003e\u003cstrong data-start=\"840\" data-end=\"881\"\u003eProduct Highlights \u0026amp; Technical Notes:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul data-start=\"883\" data-end=\"1365\"\u003e\n\u003cli data-start=\"883\" data-end=\"966\"\u003e\n\u003cp data-start=\"885\" data-end=\"966\"\u003e\u003cstrong data-start=\"885\" data-end=\"904\"\u003eFabric Content:\u003c\/strong\u003e 53% Merino Wool, 13% Nylon, 30% Recycled Nylon, 4% Elastane\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"967\" data-end=\"1068\"\u003e\n\u003cp data-start=\"969\" data-end=\"1068\"\u003e\u003cstrong data-start=\"969\" data-end=\"993\"\u003eTargeted Cushioning:\u003c\/strong\u003e Focused under the heel and ball of the foot to absorb impact, not style.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1069\" data-end=\"1153\"\u003e\n\u003cp data-start=\"1071\" data-end=\"1153\"\u003e\u003cstrong data-start=\"1071\" data-end=\"1091\"\u003ePerformance Fit:\u003c\/strong\u003e Holds tight without strangling your calf. No sag. No slide.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1154\" data-end=\"1236\"\u003e\n\u003cp data-start=\"1156\" data-end=\"1236\"\u003e\u003cstrong data-start=\"1156\" data-end=\"1182\"\u003eBreathable Mesh Zones:\u003c\/strong\u003e Keeps your feet cool even when your patience isn’t.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1237\" data-end=\"1257\"\u003e\n\u003cp data-start=\"1239\" data-end=\"1257\"\u003e\u003cstrong data-start=\"1239\" data-end=\"1250\"\u003eHeight:\u003c\/strong\u003e Crew\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1258\" data-end=\"1287\"\u003e\n\u003cp data-start=\"1260\" data-end=\"1287\"\u003e\u003cstrong data-start=\"1260\" data-end=\"1271\"\u003eWeight:\u003c\/strong\u003e Light Cushion\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"1288\" data-end=\"1365\"\u003e\n\u003cp data-start=\"1290\" data-end=\"1365\"\u003e\u003cstrong data-start=\"1290\" data-end=\"1310\"\u003eMade in the USA:\u003c\/strong\u003e Using imported yarns (and a good sense of proportion).\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Smartwool","offers":[{"title":"Default Title","offer_id":46677761327353,"sku":null,"price":30.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0057\/1500\/1433\/files\/SW002682122-HERO.jpg?v=1753459035"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0057\/1500\/1433\/collections\/Smartwool_logo.svg?v=1764355773","url":"https:\/\/www.lopezmtl.ca\/collections\/smartwool.oembed","provider":"LOPEZ MTL","version":"1.0","type":"link"}